Law Practice Management Asked and Answered Blog

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Oct 08, 2000


Law Firm Image

Question:

How does image tie into a law firm's marketing program?

Response:

Image is important to every profession. In particular, law firms need to have a good image within the community served. Therefore, today, it is necessary for a law firm to improve upon their image by being viewed by the community as professionals who make a contribution. This contribution can come in several ways: as support to the community, driect involvement in the community or by creating involvement that the community can become a part of.

Dr. Thomas J. Venardos

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